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    Get Started with Digital Marketing by Google.

    Are you curious about how electricity works? Or do you ever wish you could repair a broken appliance? Well, this certificate is for you! You’ll learn how to wire electrical components, understand the dangers of electricity and be able to identify hazardous installations.

    The Grow with Google program is a free training program sponsored by Google to help Africans learn how to make the most of the web for their businesses, careers, or personal lives. The target audience are job seekers, SMEs, and professionals. The program aims to help close the digital knowledge gap in Africa, improve employability and job creation. The program has trained over 5 Million Africans and is committed to training up to 10 million Africans by 2022. Participants can access the program as a group through one of many classes that take place across the continent, and also individually via its online portal at g.co/digitalskills.

    Modules in this course

    1

    Module 1: What is Digital Marketing?

    2

    Module 2: First Steps in Online Success

    3

    Module 3: Plan Your Online Business Strategy

    4

    Module 4: Build Your Website

    5

    Module 5: Get Started with Search

    6

    Module 6: Get Discovered with Search

    7

    Module 7: Make Search Work for You

    8

    Module 8: Be Noticed With Search Ads

    9

    Module 9: Improve your Search Campaigns

    10

    Module 10: Get noticed Locally

    11

    Module 11: Help people nearby find you online.

    12

    Module 12: Get noticed with Social Media.

    Skills You’ll Learn:

    • What is Digital Marketing
    • Build your online presence
    • Plan your online business strategy
    • Get started with search engine optimisation
    • Get noticed with Social Media

    Download the Trace Academia App now and get started!